Following the success of ISH 2019 we are pleased to share five mega trends that GROHE has identified internationally. These show how customers are fundamentally they define and use their living spaces. With a record number of 500 single new product innovations showcased at ISH 2019, GROHE surprised its customers and consumers with solutions that actively shape the future of water.
Africa is a thirsty continent and is home to some of the most water scarce countries in the world. It is reported that 300 million of the 800 million Africans are living in water scarce areas. Sub Saharan Africa suffers from greater levels of water stress than many other regions in the world, although access to water supply has been steadily improving the region still lags behind all other developing regions.
We are happy to announce that LIXIL Africa is now a member of Proudly South African. This partnership is important as our brands such as Cobra and Vaal contribute to South Africa’s economic growth and job development, both of which are aligned with the Proudly SA objective; to help in the creation of 5million new jobs by 2020.
Cobra, South Africa’s go-to brand for high-quality kitchen and bathroom fittings and accessories, has introduced the Capstan and Victoriana ranges as part of the upmarket yet affordable ‘Elegance Collection’.
ISCA - Where Fashion and Taps Collide: With our new collection we have brought colour front and centre with a range of Bordo Round taps in colours that draw on global trends.
“The water-saving Focus basin mixers by Cobra responds directly to South Africa’s renewed focus on water efficiency and conservation. We are excited to bring this attractive and water saving mixer range to the market and believe this will add a touch of class in any bathroom while taking care of our most precious resource
Jane Reddick, of Cape Town’s Department of Water, said measures designed to reduce consumption have so far started to have an effect. “Consumption can very easily be monitored at the level of individual residences. It is clearly detailed in their monthly rates account, with totals for each month and the average number of liters used per day,” she said. That figure is set at a maximum of 50 liters per person per day, with severe fines imposed for properties that still ignore the restrictions.
Countless options, endless flexibility: Following the global trend to individualization, the bathroom is becoming a highly considered space in the home. Architects and designers need the means to express their customers’ individual style. GROHE’s broadest faucet range, Essence, is an incredibly rich toolbox for the creative mind. It allows for a degree of individuality unthinkable before.